Advertising is a fast-paced game. Ben Shepherd has experienced two decades’ worth of that pace, across companies including Yahoo, Mindshare, Junkee, OMD, PwC, and CHE Proximity. Most recently, he was General Manager of Media at Thinkerbell, and wrote a book last year called Everything You Wanted to Know About Advertising and Media… But Were Too Afraid to Ask.
Ben explains why it’s hard to increase mental health progress without decreasing the pace, why media companies have tried to get him fired, and why more time should be spent training people with two to five years’ experience. He also teases a publishing experiment he’s hoping to roll out on Instagram.
Right now, we're recording and producing Advent from home, on the lands of the Dharawal and Gadigal people. We pay our respects to Elders, past, present and emerging.
Editing and mixing for Advent is done by Andy Stewart, with production support from Declan Clow Wood. Editorial guidance and research comes from Brittney Rigby. Alex Watts hosts Advent, and wrote this in third person.
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